Current:Home > InvestTaylor Swift's Longtime Truck Driver Reacts to "Life-Changing" $100,000 Bonuses -Visionary Growth Labs
Taylor Swift's Longtime Truck Driver Reacts to "Life-Changing" $100,000 Bonuses
View
Date:2025-04-19 22:49:39
Talk about catching a brake.
Taylor Swift recently gave a reported $55 million in bonuses to people working on her Eras tour, including $100,000 to truck drivers hauling equipment from city to city. And as Mike Scherkenbach, who runs the concert transportation company Shomotion and who has worked on three of Swift's stadium tours, recently noted, the gesture is nothing short of enchanting.
"She's giving a sum of money that is life-changing for these people," Scherkenbach told Rolling Stone in an article published Aug. 3. "A lot of these drivers are not homeowners, and a lump sum like this gives you the ability to put a down payment on a home. That's what makes me really happy. That generosity is a game changer for these people."
Shomotion and another company, Upstaging Inc., are both in charge of transporting Swift's equipment, including parts of the stage, lights, guitars, microphones and speakers, according to USA Today.
Scherkenbach further praised the generosity of the pop star, noting that the bonus is not only unprecedented but 10 times the normal amount. "There are a lot of very wealthy people who choose not to share a dime of it," he explained. "We work with all kinds of wealthy people, but this is not the norm."
While Swift herself did not present the bonus checks to the drivers, Scherkenbach revealed to Today that a person very close to her did: her dad Scott. And that was not the only thing she gifted them.
"He presented handwritten letters from Taylor," he added. "It's incredible that they would take that time, and what it means to our staff to be recognized."
Swift began her Eras tour in March. According to trade publication Pollstar, the entire tour has so far generated an estimated $300 million in gross revenue. On Aug. 3, Swift announced new North American concert dates for next year.
"Turns out it's NOT the end of an era," read a message posted on her Instagram. "Miami, New Orleans, Indy and Toronto: The Eras Tour is coming to you in 2024 with @gracieabrams!"
For the latest breaking news updates, click here to download the E! News AppveryGood! (84989)
Related
- NFL Week 15 picks straight up and against spread: Bills, Lions put No. 1 seed hopes on line
- All the Tragedy That Has Led to Belief in a Kennedy Family Curse
- It’s the Features, Stupid: EV Market Share Is Growing Because the Vehicles Keep Getting Better
- RHONY's Bethenny Frankel and Jill Zarin Have Epic Reunion 13 Years After Feud
- Juan Soto praise of Mets' future a tough sight for Yankees, but World Series goal remains
- 24-Hour Flash Deal: Save 40% On the Revitalign Orthotic Memory Foam Suede Mules and Slip-Ons
- Carbon Credit Market Seizes On a New Opportunity: Plugging Oil and Gas Wells
- European Union Approves Ambitious Nature Restoration Law
- Skins Game to make return to Thanksgiving week with a modern look
- Hobbled by Bureaucracy, a German R&D Program Falls Short of Climate-Friendly Goals
Ranking
- 'Malcolm in the Middle’ to return with new episodes featuring Frankie Muniz
- Ricky Martin’s 14-Year-Old Twins Surprise Him on Stage in Rare Appearance
- The Complicated Reality of John F. Kennedy Jr. and Carolyn Bessette's Tragic, Legendary Love Story
- Funding Poised to Dry Up for Water Projects in Ohio and Other States if Proposed Budget Cuts Become Law
- Trump wants to turn the clock on daylight saving time
- Q&A: The ‘Perfect, Polite Protester’ Reflects on Her Sit-in to Stop a Gas Compressor Outside Boston
- Study: Microgrids Could Reduce California Power Shutoffs—to a Point
- Kylie Jenner and Jordyn Woods Reunite 4 Years After Tristan Thompson Cheating Scandal
Recommendation
IRS recovers $4.7 billion in back taxes and braces for cuts with Trump and GOP in power
Cleveland’s Tree Canopy Is in Trouble
Yellowstone’s Cole Hauser & Wife Cynthia Daniel Share Glimpse Inside Family Life With Their 3 Kids
Students and Faculty at Ohio State Respond to a Bill That Would Restrict College Discussions of Climate Policies
US appeals court rejects Nasdaq’s diversity rules for company boards
Ricky Martin’s 14-Year-Old Twins Surprise Him on Stage in Rare Appearance
Pennsylvania Expects $400 Million in Infrastructure Funds to Begin Plugging Thousands of Abandoned Oil Wells
Reliving Every Detail of Jennifer Lopez and Ben Affleck's Double Wedding